Finance Audience Insights

Reach 19.3 million finance buyers

We help Finance leaders research solutions to complex problems. Make sure your brand is part of their journey.


Professionals Engaged

We recommend content to a wide-reaching Finance audience based on their job role and experience. Precision targeting you can tap into to reach the right Accounts & Contacts.

Financial Management
Tax & Insurance
Finance VP & CFO
Analysis & Reporting
Accounts Payable & Receivable


Vendors Researched

Accounting & Finance teams rely on software solutions for AP Automation, Budgeting & Forecasting, Corporate Tax & Compliance, Financial Analysis and more. Our insights into vendor engagement can help you go-to-market efficiently in highly competitive categories.


Assets Consumed

Today’s B2B buyers prefer to self-educate before vendor engagement, making your content a crucial part of the sales process. Gain intelligence on the content favored by Finance leaders to inform your marketing strategies.

A Tax Compliance Guide for Businesses 2023

Accelerating Growth & Margins by Optimizing Lead-to-Revenue

Leveraging AI to Help Your AR Operations Thrive

Managing Working Capital: Returning to a Strategic Approach

Expense Automation Solutions: A Buyer’s Guide

invoice processing efficiency

organizational resilience

cash flow

customer acquisition cost

spend visibility

digital payments
accounts payable automation

proactive security

better forecasting
expense process

tax automation

digital transformation


Topics Researched

We analyze millions of engagement signals to identify common pain points, shifting trends and the most critical business needs of Finance teams. Insights we can leverage to help you run better campaigns.

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