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DIRECT ACTIVATION: IQconvert

Sales Qualified Leads, built on real buyer engagement

Extend your team with world-class SDRs focused on buyers already showing real engagement.

Powered by atlasIQ Intelligence, our SDRs prioritize the right buyers and turn demand into pipeline that your sales team can act on immediately.

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See how it works

Powered by atlasIQ

atlasIQ is the intelligence engine behind every IQconvert conversation. It shows which buyers are actively researching solutions like yours and when to engage, giving our SDRs the context to prioritize the right conversations.

Identifies buyers already showing real engagement
Prioritizes outreach based on real engagement, not static lists
Guides SDR conversations with real buyer context

A proprietary intelligence system.
Built, not bought.

This isn’t compiled data, it’s engineered intelligence.
Across every region, every industry, every target market.

Learn more about atlasIQ Intelligence

How buyer-led sales development works

1) Identify active buyers

atlasIQ identifies accounts and contacts actively researching solutions like yours, based on real engagement across your market.

2) Prepare and prioritize outreach

Our SDRs work with your team to understand your offering, ideal customer profile, and messaging, and prioritize who to contact and when. 

3) Engage with context

Our SDRs engage buyers directly, using their active research to guide relevant, informed conversations.

4) Qualify and deliver sales-ready opportunities

Every conversation is qualified based on role, needs, and readiness to engage, with opportunities delivered directly to your team.

What you get

Sales-ready opportunities delivered directly to your team

Detailed call notes and BANT qualification with every opportunity 

Insight into each buyer’s needs, priorities, and existing setup

SDR support that operates as an extension of your team

Outreach tailored to your offering, messaging, and ideal customer profile

Global outreach delivered by experienced SDRs across regions and languages

What changes when sales development is built on true buyer engagement?

Outreach focuses on in-market buyers

You spend time engaging buyers already showing real engagement, not chasing cold prospects or unqualified accounts.

Conversations are more relevant from the start

Your outreach is shaped by what buyers are actively exploring, leading to more meaningful engagement and stronger responses.

Sales stops second-guessing lead quality

Every opportunity reflects real engagement and clear intent, giving your sales team confidence to act quickly.

Opportunities progress faster through your pipeline

With the right buyers engaged at the right time, your opportunities progress more efficiently from first conversation through to close.

What our customers are saying

"We’ve partnered with pharosIQ to drive end-user demand with channel partners, and their expert team and signals engine consistently deliver high-quality opportunities."

Marketing Leader

Information Technology Company

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"They are fantastic, predictive & prescriptive analytics that help drive with hundreds of leads being supplied into the channel, yielding a 1000:1 ROMI for closed pipeline."

Channel Marketing Manager

Information Technology Company

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" From a business standpoint, pharosIQ helps us address the need to clearly communicate the value of our products to prospects and customers."

Marketing Leader

Computer Software Company

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"I have never seen in-quarter pipeline developed from content syndication, but QoQ with pharosIQ, we do."

Marketing Manager

Computer Software Company

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"Having a single vendor POC helped to streamline communications across the global campaigns to ensure quality, quantity and fulfillment was continually fulfilled."

Marketing Manager

Information Technology Company

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"pharosIQ have been able to deliver a steady flow of SQLs, in turn allowing us to book meetings and generate pipeline far beyond out initial investment."

Marketing Executive

Computer & Network Security Company

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Frequently asked questions

Extend your team with our world class sales development reps, dedicated to fueling your pipeline. IQconvert focuses on identifying, engaging, and qualifying potential business leads to build a robust sales pipeline. It involves reaching decision-makers, understanding their needs, and setting the stage for your sales team to convert leads into customers.

Outsourced sales development teams act as an extension of your in-house team. They handle prospecting, lead qualification, and outreach using proven strategies to generate sales opportunities. In addition to helping your internal sales team to focus on closing deals rather than sourcing leads, IQconvert allows you to:

  • Scale your lead generation efforts quickly.
  • Access specialized expertise and tools.
  • Reduce costs associated with hiring and training.
  • Improve focus on closing sales while ensuring a steady flow of qualified leads.

If your business aims to expand its reach, increase lead flow, or support an internal sales team focused on closing deals, outsourced sales development could be a valuable solution. We tailor our approach to fit your unique market and growth goals. We collaborate with you to understand your goals and preferences, ensuring that our outreach strategy aligns with your brand voice, target audience, and sales objectives.

We focus on precision targeting and personalized outreach. By understanding your ideal customer profile (ICP) and buyer personas, we qualify leads based on criteria such as decision-making power, budget, and readiness to engage. This ensures that only high-quality, sales-ready leads enter your pipeline.

In addition, every lead delivered comes with a full summary of the conversation & BANTP outline, with additional relevant information previously uncovered about the prospect’s existing infrastructure.

At pharosIQ, our goal is to be a true partner in your success. Once you sign on, your dedicated sales representative and customer experience manager will act as an extension of your team. They’ll work closely with you to ensure your IQconvert campaign is precisely tailored to your target audience, your call guides are optimized for the campaign type, and everything is set for a smooth launch. Our sales development teams collaborate with them to get your campaign up and running quickly, with lead deliveries starting in as little as a week after launch. You’ll also receive regular reporting and optimization insights to ensure your campaign delivers the best possible results.  

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