pharosIQ Reports Strong Q4 Performance, Key Promotions, and In-house Operational Gains Post-Merger

pharosIQ Reports Strong Q4 Performance, Key Promotions, and In-house Operational Gains Post-Merger

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Year-over-year growth in bookings and revenue, leadership promotions, and in-house capacity enhancements mark a standout year for pharosIQ.ย 

PHILADELPHIA, December 18, 2024— Since merging MRP and CONTENTgine in March 2024 and rebranding to pharosIQ, the company has delivered exceptional results, including a projected 70% growth in Q4 bookings and 25% growth in revenue. This performance is driven by a unified in-house supply chain, enhanced delivery capabilities, and rising global demand for its actionable B2B buyer intent data. Notably, H2 2024 has seen a 36% increase in bookings and projected 11% revenue growth over H1, with strong contributions across all regions.ย 

โ€œThis growth reflects the results of our commitment to delivering greater value to our clients,โ€ said Raj Hajela, Interim CRO. โ€œBy aligning our organization and unifying our vision post-merger, weโ€™ve achieved unprecedented success in helping our clients drive revenue.โ€ย 

This demonstrates the trust pharosIQ has earned from the worldโ€™s fastest-growing brands and global enterprises, helping them identify, prioritize, and engage in-market buyers with precision.ย 

Leadership Strengthened with Key Promotionsย 

To build on this success, pharosIQ has strengthened its leadership team:ย 

  • Jeffrey Rokuskie Appointed Permanent CEO: Rokuskieโ€™s leadership during integration and innovation has positioned pharosIQ for sustained success.ย 

โ€œJeffโ€™s vision and commitment make him the ideal choice to lead us into the future,โ€ said Gurdeep โ€œSinghโ€ Chimni, Chairman of the Board.

  • Kristin McShane Promoted to CFO: With over 20 years of financial leadership, McShane has aligned the companyโ€™s financial strategy to its growth objectives.ย 

Successful Merger/Integration Drives Growth and Innovationย 

Since the strategic merger in March 2024, pharosIQ has realized its vision of becoming a leader in B2B intent data and content-driven lead and demand generation.ย 

  • Supply Chain Efficiencies: 30% operational synergies and doubled capacity enable faster, more precise delivery.ย 
  • Global Footprint Expansion: Aligned Centers of Excellence across North America, EMEA, LATAM, and APAC support localized solutions.ย 
  • Accelerated Innovation: Unified teams accelerate AI-driven enhancements to first-party intent data solutions.ย 

pharosIQโ€™s synergies have scaled operations intelligently, delivering greater value through its full-funnel suite of products that help B2B marketers identify in-market buyers, engage audiences across the buying cycle, and drive measurable outcomes. With its commitment to innovation and customer success, pharosIQ continues to redefine how B2B marketers connect with in-market buyers.ย 

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About pharosIQย ย 

pharosIQ is a global leader in first-party intent-driven lead generation solutions, delivering essential insights and demand for B2B organizationsโ€™ sales and marketing success. With over four decades of expertise, pharosIQ converts buyer intelligence into impactful engagements, driving global revenue efficiently for many of the worldโ€™s most recognizable organizations. Powered by first-party audience engagement data and its proprietary AI ecosystem, pharosIQ connects B2B technology and service vendors with in-market buyers, transforming sales and marketing strategies worldwide. For more information visit pharosIQ.comย 

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