Activate full-funnel multi-touch campaigns
Drive qualified sales pipeline with multi-channel B2B lead generation
Effortless full-funnel revenue growth
Rev up your lead-to-conversion pipeline with pharosIQ’s multi-channel solution. Combining the power of intent signal driven content syndication and direct-to-desk mail, IQconnect expands your marketable database and guides your target audience further down your marketing funnel. This all-in-one approach will triple your lead-to-conversion rate, turbocharging sales pipeline growth.
IQconnect
How it works
This unique combination of digital and offline channels is a killer duo. With little to no extra work on your end, the pharosIQ team will manage the campaign from conception to completion with outcomes.
Signal engine targeting
- Insights prioritize target accounts and contacts at those accounts whose signals are in-market now.
One-stop-creative
- pharosIQ’s internal creative and direct mail experts develope your assets and campaign strategy.
Campaign go-live
- Your target prospects interact with the mailer and associated digital campaign, self-profiling and requesting meetings.
No-fuss sales meetings
- The pharosIQ meeting managers follow up to confirm prospect fit and timeline before handoff.
Using the magic of pharosIQ, we could begin to really listen and hear what customers were reacting to. We were then able to serve more content to target accounts, see the results in real-time and use that to either confirm our findings or correct ourselves.
Jorge Granada
Global Lead Programs COE, SAP
The great thing about pharosIQ is that we can get laser-focused not only on the geography and region but also home in on specific accounts that might need additional support. We’ve been able to build ABM micro clusters that enable us to orchestrate very targeted, successful campaigns.
Heather Rath
Director Field Marketing Enterprise, ServiceNow
Customer Success Story
Veeam Exceeds Pipeline Expectations with IQdirect & IQconvert
 With pharosIQ, Veeam launched an integrated demand generation strategy to target their ABM accounts and nurture them to a sales-ready stage with IQdirect and IQconvert.
Global Audience
Take a look. We’ve got all the customers you want to sell to and all the buyers you’re excited to connect with. We can reach anyone, anywhere, anytime.
270m+
Contacts
25m+
Companies
270m+
Contacts
25m+
Companies
